WARNING: This course is no longer offered by Langara. Information provided here is solely for historical purposes.
Discontinued as of Summer Semester 2023 This course examines contemporary research methods employed in business. Emphasis is placed on understanding the process of business research and how it relates to hypothesis development, problem investigation, and management questions. The major tools and techniques in primary and secondary research are examined with special emphasis on the internet as an effective research tool. Students will receive credit for only one of MARK 2100, 2327 or 5210. Prerequisite(s): Acceptance to a post-graduate certificate program. This course examines contemporary research methods employed in business. Emphasis is placed on understanding the process of business research and how it relates to hypothesis development, problem investigation, and management questions. The major tools and techniques in primary and secondary research are examined with special emphasis on the internet as an effective research tool. Students will receive credit for only one of MARK 2100, 2327 or 5210. Prerequisite(s): Acceptance to a post-graduate certificate program.
Credits:
3.0
Additional Fees:
None
Repeat Limit:
None
Lecture Hours:
3.0
Seminar Hours:
1.0
Lab Hours:
0.0
Offered online:
None
Course outline(s):
None
| 2AR | 2SC | HUM | LSC | SCI | SOC | UT |
|---|---|---|---|---|---|---|
| None | None | None | None | None | None | None |
No active transfer agreements found.
No inactive transfer agreements found.
No offerings found for this semester (2024 30).
No previous offerings found.