WARNING: This course is no longer offered by Langara. Information provided here is solely for historical purposes.
Discontinued as of Summer Semester 2023 This course provides students with an understanding of the role public relations plays within a variety of organizations. This course is aimed at preparing students to identify key stakeholder groups for a company and design programs for these groups. Students will practice using the public relations "tools of the trade." The material will be taught using lectures, case studies, guest speakers, and group/individual assignments. Students will receive credit for only one of MARK 3250, 2450, or 5325. Prerequisite(s): Acceptance to a post-graduate certificate program. This course provides students with an understanding of the role public relations plays within a variety of organizations. This course is aimed at preparing students to identify key stakeholder groups for a company and design programs for these groups. Students will practice using the public relations "tools of the trade." The material will be taught using lectures, case studies, guest speakers, and group/individual assignments. Students will receive credit for only one of MARK 3250, 2450, or 5325. Prerequisite(s): Acceptance to a post-graduate certificate program.
Credits:
3.0
Additional Fees:
None
Repeat Limit:
None
Lecture Hours:
2.0
Seminar Hours:
2.0
Lab Hours:
0.0
Offered online:
None
Course outline(s):
None
| 2AR | 2SC | HUM | LSC | SCI | SOC | UT |
|---|---|---|---|---|---|---|
| None | None | None | None | None | None | None |
No active transfer agreements found.
No inactive transfer agreements found.
No offerings found for this semester (2024 30).
No previous offerings found.