WARNING: This course is no longer offered by Langara. Information provided here is solely for historical purposes.
**Discontinued** was last offered Summer 2002 Last Updated: 08-AUG-2001 A more detailed study of the marketing concepts covered in SBUS 1127. The topics covered include product assortment planning; supplier considerations; location analysis; layout and display techniques; media and advertising considerations; sales promotion, management and planning; personal selling and public relations. This course will enable students to develop a well-documented marketing base for their small business plan.
Prerequisite(s): MARK 1115
Credits:
3.0
Additional Fees:
None
Repeat Limit:
0
Lecture Hours:
4.0
Seminar Hours:
0.0
Lab Hours:
0.0
Offered online:
None
Course outline(s):
None
| 2AR | 2SC | HUM | LSC | SCI | SOC | UT |
|---|---|---|---|---|---|---|
| None | None | None | None | None | None | None |
No active transfer agreements found.
No inactive transfer agreements found.
No offerings found for this semester (2024 30).
| Semester | Seats | Waitlist | Days | Time | Room | Type | Instructor |
|---|---|---|---|---|---|---|---|
| 2002 10 | 22 | N/A | -T----- | 1730-2025 | B247 | Lecture | Craig Curtis |
| 2001 10 | 24 | N/A | -T-R--- | 1230-1425 | B246 | Lecture | Gordon McFarlane |
| 2000 10 | 19 | N/A | -T-R--- | 1230-1425 | B245 | Lecture | Gordon McFarlane |