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Warning: This course is not listed on the Langara website and is almost certainly discontinued. It was last offered in the term of Fall 2005.
INTB 2322: International Marketing
| Course Format | Lecture 4.0 h + Seminar 0.0 h + Lab 0.0 h |
|---|---|
| Credits | 3.0 |
**Discontinued** was last offered Fall 2006 Last Updated: 13-DEC-2006 The purpose of this course is to introduce students to the field of international marketing. The first part of the course emphasizes the environmental aspects of international marketing operations. How these environmental dimensions are factored into the assessment of international business opportunities and the choice of foreign market entry strategies is the subject of the second part of the course. Finally, attention is given to the elements of an integrated international marketing plan including those related to product, pricing, distribution, and communication decisions from a conceptual and application perspective.
Prerequisite(s): MARK 1115
| Course Attributes: | |
|---|---|
| 2nd Year Arts | No |
| 2nd Year Science | No |
| Humanities | No |
| Lab Science | No |
| Science | No |
| Social Science | No |
| University Transferable | Yes |
| Other Attributes: | |
|---|---|
| Offered online: | Unknown |
| Preparatory course: | Unknown |
| Repeat limit | |
| Additional fees: | $12 |
| First offered: | Fall 1999 |
| Last offered: | Fall 2005 |
| Registration restrictions: | P |
| Outline(s): | No outline found. |
| Course | Destination | Credit | Start to End |
|---|---|---|---|
| No active transfer agreements. | |||
Note: If you took courses within the period stated below, you can still transfer those credits.
| Course | Destination | Credit | Start to End |
|---|---|---|---|
| INTB 2322 | Kwantlen Polytechnic University | KPU MRKT 2455 (3) | 19990501 to 20060430 |
| INTB 2322 | Simon Fraser University | SFU BUS 1XX (3) | 19990501 to 20060430 |
| INTB 2322 | Thompson Rivers University | TRU ADMN 2XX (3) | 19990501 to 20090430 |
| INTB 2322 | Thompson Rivers University | LANG INTB 2322 (3) & LANG INTB 2330 (3) = TRU ADMN 2XXX (3) Both must be taken. Must have a grade of C or better. | 19990501 to 20060831 |
| INTB 2322 | UBCV | UBCV COMM_V 2nd (3) | 19990501 to 20060430 |
| INTB 2322 | University of the Fraser Valley | UFV BUS 1XX (3) | 19990501 to 20060430 |
| INTB 2322 | University of Northern BC | LANG INTB 2322 (3) & LANG INTB 2330 (3) = UNBC COMM 2XX (3) & UNBC COMM 322 (3) | 19990901 to 20060831 |
| INTB 2322 | University of Northern BC | UNBC COMM 2XX (3) | 19990901 to 20060430 |
| INTB 2322 | University of Victoria | UVIC COM 2XX (1.5) | 19990501 to 20060430 |
Offerings of this course:
| Semester | CRN | Section | Seats | Waitlist | Days | Time | Room | Type | Instructor |
|---|---|---|---|---|---|---|---|---|---|
| Fall 2005 | 30453 | 001 | 12 | N/A | ---R--- | 1430-1725 | A376 | Lecture | Jamshid Shahidi |
| Fall 2004 | 30412 | 001 | 13 | ---R--- | 1430-1725 | A322 | Lecture | Jamshid Shahidi | |
| Fall 2003 | 30606 | 001 | 0 | N/A | ---R--- | 1430-1725 | A378 | Lecture | Jamshid Shahidi |
| Fall 2002 | 30581 | 001 | 10 | N/A | ---R--- | 1430-1725 | A333 | Lecture | Jamshid Shahidi |
| Fall 2001 | 30556 | 001 | 11 | N/A | ---R--- | 1430-1725 | A315 | Lecture | Jamshid Shahidi |
| Fall 2000 | 30560 | 001 | 6 | N/A | M-W---- | 1530-1725 | B252 | Lecture | Gordon McFarlane |
| Fall 1999 | 30619 | 001 | 7 | N/A | M-W---- | 1530-1725 | B022 | Lecture | Gordon McFarlane |