All Courses > MARK > MARK 2430
WARNING: This course is no longer offered by Langara. Information provided here is solely for historical purposes.
This course provides the students with the opportunity to synthesize and utilize knowledge they have already acquired in other marketing courses. A significant focus of this class will be on case studies. Through case studies, students learn how to think about marketing challenges in a strategic way and formulate workable solutions. Students will also be required to prepare and present a strategic marketing plan for an actual organization, which provides an opportunity to experience the real world of a marketing executive.
Prerequisite(s): Completion of a minimum of 30 credits including a minimum "C" grade in CMNS 1118 and MARK 1115.
Credits:
3.0
Additional Fees:
$16.55
Repeat Limit:
2
Lecture Hours:
3.0
Seminar Hours:
1.0
Lab Hours:
0.0
Offered online:
False
Course outline(s):
None
| 2AR | 2SC | HUM | LSC | SCI | SOC | UT |
|---|---|---|---|---|---|---|
| False | False | False | False | False | False | True |
| Course | Destination | Credit | Start/End |
|---|---|---|---|
| MARK 2430 | CAPU | CAPU BMKT 365 (3) or CAPU TOUR 2XX (3) | 20030901 to Present |
| MARK 2430 | TRU | TRU BBUS 2XXX (3) | 20130501 to Present |
| MARK 2430 | UBCO | UBCO MGMT_O 2nd (3) | 20180901 to Present |
| MARK 2430 | UBCV | UBCV COMM_V 2nd (3) | 20180901 to Present |
| MARK 2430 | UNBC | UNBC COMM 2XX (3) | 20180901 to Present |
| MARK 2430 | UVIC | UVIC COM 2XX (1.5) | 20210901 to Present |
No inactive transfer agreements found.
No offerings found for this semester (2025 20).
| Semester | Seats | Waitlist | Days | Time | Room | Type | Instructor |
|---|---|---|---|---|---|---|---|
| 2025 10 | 17 | --W---- | 1430-1720 | B245 | Lecture | Kevin James | |
| 2024 30 | 12 | -T----- | 1430-1720 | B155 | Lecture | Kevin James | |
| -----S- | 1300-1455 | B019 | Exam | Kevin James | |||
| 2024 10 | 5 | M------ | 1430-1620 | B247 | Lecture | Kevin James | |
| ------- | - | WWW | Lecture | Kevin James | |||
| -----S- | 1300-1455 | A275 | Exam | Kevin James | |||
| 2023 30 | 4 | -T----- | 1230-1420 | C510 | Lecture | Kevin James | |
| ------- | - | WWW | Lecture | Kevin James | |||
| M------ | 0830-1025 | C510 | Exam | Kevin James | |||
| 2023 10 | 16 | --W---- | 1230-1420 | B248 | Lecture | Kevin James | |
| ------- | - | WWW | Lecture | Kevin James | |||
| ---R--- | 0830-1025 | B252 | Exam | Kevin James | |||
| 2022 30 | 2 | ---R--- | 1430-1620 | B251 | Lecture | Kevin James | |
| ------- | - | WWW | Lecture | Kevin James | |||
| M------ | 1100-1255 | B251 | Exam | Kevin James | |||
| 2022 10 | 8 | --W---- | 1430-1620 | B031 | Lecture | Kevin James | |
| ------- | - | WWW | Lecture | Kevin James | |||
| --W---- | 1430-1620 | B251 | Lecture | Kevin James | |||
| -----S- | 1300-1455 | L104 | Exam | Kevin James | |||
| 2021 30 | 2 | --W---- | 1230-1420 | WWW | WWW | Kevin James | |
| ------- | - | WWW | WWW | Kevin James | |||
| M------ | 0830-1025 | WWW | Exam | Kevin James | |||
| 2021 10 | 13 | --W---- | 1430-1620 | WWW | WWW | Kevin James | |
| ------- | - | WWW | WWW | Kevin James | |||
| --W---- | 0830-1025 | WWW | Exam | Kevin James | |||
| 2020 30 | 13 | --W---- | 1230-1420 | WWW | WWW | Kevin James | |
| ------- | - | WWW | WWW | Kevin James | |||
| -----S- | 1300-1455 | WWW | Exam | Kevin James | |||
| 2020 10 | 9 | M-W---- | 1430-1620 | L207 | Lecture | Kevin James | |
| -T----- | 0830-1025 | B015 | Exam | Kevin James | |||
| 2019 30 | 9 | M-W---- | 1230-1420 | A333 | Lecture | Kevin James | |
| ---R--- | 1330-1525 | L303 | Exam | Kevin James | |||
| 2019 10 | 11 | M-W---- | 1430-1620 | B022 | Lecture | Kevin James | |
| M------ | 1330-1525 | B022 | Exam | Kevin James | |||
| 2018 30 | 2 | M-W---- | 1230-1420 | B029 | Lecture | Kevin James | |
| ----F-- | 1100-1255 | B029 | Exam | Kevin James | |||
| 2018 10 | 11 | M-W---- | 1230-1420 | A338 | Lecture | Kevin James | |
| -T----- | 0830-1025 | A338 | Exam | Kevin James | |||
| 2017 30 | 3 | M------ | 1030-1220 | A368 | Lecture | Donald Hill | |
| --W---- | 1030-1220 | A266 | Lecture | Donald Hill | |||
| M------ | 1330-1525 | A368 | Exam | Donald Hill | |||
| 2017 10 | 18 | --W---- | 1830-2120 | B247 | Lecture | Ronald Shay | |
| M------ | 1830-2025 | B153 | Exam | Ronald Shay | |||
| 2016 30 | 1 | 8 | M-W---- | 1430-1620 | B253 | Lecture | Donald Hill |
| ---R--- | 0830-1025 | B253 | Exam | Donald Hill | |||
| 2015 30 | 1 | 6 | M-W---- | 1030-1220 | B251 | Lecture | Donald Hill |
| ----F-- | 1100-1255 | B032 | Exam | Donald Hill | |||
| 2014 30 | 25 | M-W---- | 1030-1220 | B146 | Lecture | Donald Hill | |
| -----S- | 0900-1055 | B254 | Exam | Donald Hill | |||
| 2013 30 | 6 | M-W---- | 1030-1220 | B146 | Lecture | Donald Hill | |
| --W---- | 0830-1025 | B018 | Exam | Donald Hill | |||
| 2012 30 | 1 | N/A | ---R--- | 0830-1020 | B146 | Lecture | Danielle Rockel |
| ------- | - | WWW | Lecture | Danielle Rockel | |||
| ---R--- | 1600-1755 | WWW | Exam | Danielle Rockel | |||
| 2012 10 | 1 | M-W---- | 1030-1220 | B152 | Lecture | Donald Hill | |
| --W---- | 1600-1755 | B148 | Exam | Donald Hill | |||
| 2010 30 | 15 | N/A | M-W---- | 1030-1220 | B252 | Lecture | Donald Hill |
| -----S- | 1330-1520 | B252 | Exam | Donald Hill | |||
| 2009 30 | 6 | N/A | -T-R--- | 0830-1020 | B252 | Lecture | Danielle Rockel |
| 2008 30 | 3 | N/A | -T-R--- | 0830-1025 | B252 | Lecture | Danielle Rockel |
| 2008 10 | Cancel | N/A | M-W---- | 0830-1025 | Lecture | ||
| 2007 30 | 18 | N/A | -T-R--- | 0830-1025 | B146 | Lecture | Danielle Rockel |
| 2006 30 | 28 | N/A | -T-R--- | 0830-1025 | B253 | Lecture | Danielle Rockel |
| 2006 20 | 5 | N/A | -T-R--- | 1330-1525 | A321 | Lecture | Danielle Rockel |
| 2005 20 | 12 | N/A | MTWR--- | 1330-1425 | B252 | Lecture | Larry Sherwood |
| 2004 20 | 8 | MTWR--- | 1330-1425 | B154 | Lecture | Larry Sherwood |