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INTB 4800: International Marketing

Course FormatLecture 4.0 h + Seminar 0.0 h + Lab 0.0 h
Credits3.0

This course explores four major themes in international marketing: the international marketing environment, finding global customers, the global marketing mix, and leadership in global marketing. The purpose of this course is to enable students to develop a proficiency in managing marketing principles and practices in a dynamic global business environment.

Students may receive credit for only one of INTB 3200 or 4800. INTB 3200 may not be used to satisfy the INTB 4800 requirement.

Registration in this course is restricted to students admitted to the Post Degree Diploma in Marketing Management.

Prerequisite(s): A minimum "C" grade in BUSM 4805 and MARK 4820.


Course Attributes:
2nd Year Arts
2nd Year Science
Humanities
Lab Science
Science
Social Science
University
Transferable
Other Attributes:
Offered online:No
Preparatory course:No
Repeat limit2
Additional fees:
First offered:Fall 2015
Last offered:Fall 2025
Registration
restrictions:		RP
Outline(s):

INTB 4800 - Summer 2019 (v. 2)

Transfer Agreements
CourseDestinationCreditStart to End
No active transfer agreements.
Inactive Transfer Agreements (click to open)
CourseDestinationCreditStart to End
No inactive transfer agreements.

Offerings of this course:

SemesterCRNSectionSeatsWaitlistDaysTimeRoomTypeInstructor
Fall 20253040200121N/AM-W----1030-1220B252Lecture. TBA
Summer 2025202830019 M-W----1030-1220B032LectureIvan Surjanovic
Spring 2025108030016 M-W----1030-1220B246LectureKenneth Wong
M------1830-2125L303ExamKenneth Wong
Fall 2024311840013 M-W----1030-1220A218LectureKenneth Wong
----F--1830-2125A275ExamKenneth Wong
Summer 2024204800012 M-W----1030-1220B253LectureLuciano Lotario Greggio
-----S-1300-1555B019ExamLuciano Lotario Greggio
Spring 2024105710012 M-W----1030-1220B149LectureKenneth Wong
M------1830-2125L304ExamKenneth Wong
Fall 2023305940012 M-W----1030-1220B153LectureKenneth Wong
M------1830-2125L104ExamKenneth Wong
Summer 2023203650015 M-W----1030-1220A274LectureNathan Chong
-----S-1300-1555L304ExamNathan Chong
Spring 2023104240021 -T-R---1030-1220A363CLecturePhilip Grant
---R---1830-2125A275ExamPhilip Grant
Spring 2023104230011 M-W----1030-1220B248LectureKenneth Wong
---R---1830-2125L303ExamKenneth Wong
Fall 2022309180010 M-W----1030-1220B026LectureKenneth Wong
-T-----1830-2125L304ExamKenneth Wong
Summer 2022201570010 M-W----1030-1220B026LectureNathan Chong
---R---1830-2125B015ExamNathan Chong
Spring 2022110130016 M-W----1030-1220A334LectureKenneth Wong
-T-----1830-2125L304ExamKenneth Wong
Fall 2021305050010 M-W----1030-1220B149LectureKenneth Wong
M------1830-2125L103ExamKenneth Wong
Spring 202110723W013 M------1030-1220WWWWWWKenneth Wong
--------WWWWWWKenneth Wong
----F--1830-2125WWWExamKenneth Wong
Fall 202032035W011 M------1030-1220WWWWWWKenneth Wong
--------WWWWWWKenneth Wong
M------1830-2125WWWExamKenneth Wong
Summer 202021150W010 -T-R---1230-1420WWWWWWNathan Chong
-T-----1830-2125WWWExamNathan Chong
Spring 2020106420013 -T-R---1030-1220B247LectureKenneth Wong
-T-----1830-2125L304ExamKenneth Wong
Fall 2019306360014 M-W----1030-1220A218LectureKenneth Wong
-----S-1300-1555L104ExamKenneth Wong
Summer 2019203330013 -T-R---1230-1420B254LectureNathan Chong
---R---1830-2125B015ExamNathan Chong
Spring 2019107160011 -T-R---1230-1420B022LectureKenneth Wong
M------1830-2125L104ExamKenneth Wong
Fall 2018305420010 M-W----1030-1220B022LectureKenneth Wong
----F--1830-2125B015ExamKenneth Wong
Summer 2018202170013 M-W----1030-1220B253LecturePhilip Grant
-T-----1830-2125A219ExamPhilip Grant
Spring 20181037300111 -T-R---1230-1420C410LectureKenneth Wong
--W----1830-2125L303ExamKenneth Wong
Fall 20173043200110 -T-R---1230-1420B254LecturePhilip Grant
-----S-0900-1155L305ExamPhilip Grant
Summer 20172028800111 M-W----1030-1220C508LecturePhilip Grant
--W----0830-1025C508ExamPhilip Grant
Spring 2017107960016 M------1030-1220A235LectureKenneth Wong
--W----1030-1220C410LectureKenneth Wong
---R---1100-1255L103ExamKenneth Wong
Fall 2016308500015 -T-R---1230-1420B246LectureKenneth Wong
----F--1600-1755B015ExamKenneth Wong
Summer 2016203470013 --W----1830-2120B252LecturePhilip Grant
---R---1830-2125B247ExamPhilip Grant
Fall 2015309810010 -T-R---1030-1220C508LectureKenneth Wong
-T-----1600-1755A219ExamKenneth Wong