MARK 2450 : Public Relations

WARNING: This course is no longer offered by Langara. Information provided here is solely for historical purposes.

**Discontinued** was last offered Fall 2006 Last Updated: 02-JAN-2007 This overview course focuses on public relations and how PR is integrated into marketing communications. Students will learn the basic PR skills to help them produce an effective PR campaign for both profit and non-profit organizations. The course includes institutional, advocacy and public service PR. Students are introduced to the principles and functions of PR. The course focuses on building writing skills through the practice of writing corporate communications, brochures, media releases, corporate public service announcements, and communication plans.

Prerequisite(s): MARK 1115 with a minimum "C-" grade.

Course Information:

Credits:

3.0

Additional Fees:

$12.0

Repeat Limit:

None

Lecture Hours:

4.0

Seminar Hours:

0.0

Lab Hours:

0.0

Offered online:

None

Course outline(s):

None

2AR	2SC	HUM	LSC	SCI	SOC	UT
None	None	None	None	None	None	None

Transfers:

No active transfer agreements found.

Inactive Transfers:

Course	Destination	Credit	Start/End
MARK 2450	CAPU	CAPU TOUR 1XX (3)	20030901 to 20060831
MARK 2450	KPU	No credit	20050101 to 20060831
MARK 2450	SFU	SFU BUS 1XX (3) or SFU CMNS 2XX (3)	20050901 to 20060831
MARK 2450	TRU	No credit	20060101 to 20060831
MARK 2450	TWU	TWU COMM 213 (3)	20050901 to 20060831
MARK 2450	UBCV	UBCV COMM_V 2nd (3)	20050101 to 20060831
MARK 2450	UFV	UFV BUS 2XX (3)	20050101 to 20060831
MARK 2450	UVIC	No credit	20050101 to 20060831
MARK 2450	VIU	VIU MARK 2nd (3)	20050101 to 20060831

Current Offerings:

No offerings found for this semester (2025 20).

Previous Offerings:

Semester	Seats	Waitlist	Days	Time	Room	Type	Instructor
2005 30	0	N/A	-T-R---	1230-1425	B252	Lecture	Stephanie Koonar
2004 30	2		-T-R---	1230-1425	B253	Lecture	Stephanie Koonar
2003 30	7	N/A	-T-R---	0830-1025	B245	Lecture	Stephanie Koonar